Why every man needs a pair of Levi’s® Jeans

Exude classic style with a staple pair of jeans from the world’s oldest denim brand, Levi’s® Jeans.

What makes Levi’s® Jeans so special?

A classic pair of jeans is one of the most versatile and timeless items any man can have in his wardrobe and they don’t get more timeless and versatile than iconic Levi’s® Jeans.

The world can thank Levi Strauss for giving us this style staple back in 1853. Levi’s® made fashion history by designing the first pair of 501s™ in 1890.

A good pair of jeans really are the most low-maintenance piece of clothing. You can style them loose, tight, dress them up, dress them down, pair them with anything and the less you wash them the better. Every style-conscious man should invest in a reliable and iconic pair of jeans.

How do you style Levi’s® Jeans?

The straight fit – Levi’s® iconic original design – the 501s™ – are the definitive straight fit jeans. This mid-rise style is the perfect complement for any look: solid, flattering, comfortable and universal.

Why every man needs a pair of Levi's® Jeans 501s Straight Fit

501s™ are timeless. Think of a style icon, and you can guarantee they’ve owned a pair. Fans of Levi’s® 501s include Marlon Brando, Steve McQueen, James Dean and Robert Redford. Cultural impresario Andy Warhol popularised the smart-casual look when he paired his 501s™ with a blazer – and he even immortalised the garment in one of his trademark screen-prints.  

You can style 501s™ any way you want. Keep it casual with trainers or dress them up with brogues.

The slim fit – Levi’s® 511s™ are a fashion-forward slim fit that doesn’t compromise on comfort. Since their release a few years ago, this style has become a bestseller for the iconic denim brand. 511s™ are perfect for adding an edge to a classic look.

Why every man needs a pair of Levi's® Jeans 511s slim fit

Pair with your favourite white t-shirt and a quality pair of Chelsea boots.

The bootcut – Bootcut jeans are making a comeback, and the Levi’s® 527™ might be the very best of them. 527s™ are an updated reworking of their classic cowboy style. Unlike dated bootcut styles, 527s™ have a modern low rise and a contemporary slim fit. Pair with a stylish pair of cowboy boots for classic Americana style.

Why every man needs a pair of Levi's® Jeans 527s boot cut

The relaxed fit – Levi’s® 550s™ are the perfect combination of classic and comfortable. Create the ultimate vintage look with this traditional style. The tapered leg makes Levi’s® 550s™ the ideal complement for either trainers or formal shoes like oxfords.

Why every man needs a pair of Levi's® Jeans 550s relaxed fit

If you’re looking for a timeless, comfortable style with nostalgic flair, Levi’s® 550s™ are for you.

There’s a reason Levi’s® are the most iconic denim brand in the world. With so many versatile styles to choose from, every man should have a go-to pair of Levi’s® jeans in their wardrobe.

Check out more of our men’s fashion features here.

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